18 APR 2026 · 8 min read · Craft
The five-figure brief no longer costs five figures.
A decade ago the shape you got from a content agency before you signed was a printed PDF. Today that shape can render in a browser in ninety seconds. What changed - and what it means for how local businesses should be buying content.
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02 APR 2026 · 12 min read · Method
Why the best agency sites look more like magazines than brochures.
A quiet industry shift: the agencies winning premium work have abandoned the portfolio-grid-plus-CTA-strip template for editorial layouts that look like print publications. Here's the grammar they share - and how to build one without a twelve-week design engagement.
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18 MAR 2026 · 14 min read · Case
We ran a 90-day content sprint for a dental clinic. Here's what worked.
Bloom Dental walked in at 2,400 followers. Walked out at 18,000, with a patient-acquisition dashboard that finally made the numbers legible to the clinical team. The full breakdown - the bets, the abandoned pilots, and the measurement stack that held it together.
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